We see this in consumer goods — if there are too many flavors of jam at the store, for instance, you might feel that it’s just too complicated to consider the jam aisle, you might end up skipping it all together, you might decide it's not worth settling down with one jam. I don’t think that that theory, even if it’s true for something like jam, applies to dating.
I actually don’t see in my data any negative repercussions for people who meet partners online.
A couple of months ago, I was sitting at a bar minding my own business when the woman next to me did something strange.
Surrounded by potential partners, she pulled out her phone, hid it coyly beneath the counter, and opened the online dating app Tinder.
There are online sites that cater to hookups, sure, but there are also online sites that cater to people looking for long-term relationships.
What’s more, many people who meet in the online sites that cater to hookups end up in long-term relationships.
But when you get to 40, most people your age are already settled down."And mostly they're pretty unfounded." Rosenfeld, who has been keeping tabs on the dating lives of more than 3,000 people, has gleaned many insights about the growing role of apps like Tinder.They are important today — roughly one of every four straight couples now meet on the Internet.It makes it easier for someone who is looking for something very specific in a partner to find what they are looking for.It also helps the people who use the apps by allowing them to enjoy a pattern of regular hookups that don’t have to lead to relationships.